UI/UX & Visual Design
Personas + Mindsets
Developed employee profiles for Etisalat, enhancing HR's understanding of diverse employee needs and perspectives.
Etisalat / e&
Digital
Personas & Mindsets
Adobe XD, Miro
Created profiles representing various Etisalat employees, highlighting different engagement levels and priorities across career stages. These profiles helped HR adopt a more employee-centered approach. Led a workshop with 80+ HR professionals to gather insights on employee desires and concerns. This exercise improved HR's ability to empathize with and understand the diverse needs of Etisalat's workforce.
